Marketing for Energy & Oilfield Services

Answers

• How do you market oilfield services?Oilfield-services marketing builds technical authority and trust with a narrow, high-value audience: case studies with hard numbers, thought leadership where operators are, and ABM.
• How do you align sales and marketing in an energy or industrial company?Point both teams at the buyer's real journey and a shared definition of a qualified opportunity: marketing creates authority so sales enters warm, and feeds the technical content each stage needs.

Episodes on this topic

32 episodes, ranked by how much of each one is actually about this subject rather than by date, measured across the full transcripts.

• Lack of Brand Awareness. What to Do About It · Mar 27, 2024
• The New Sales Debate: Audio-Only vs Video Podcasts w/Guest Rory Nolan · Jun 26, 2024
• Effective content marketing strategies and how they can support sales efforts · Apr 20, 2023
• Push Pull Marketing for Sales w/guest Nick Loise · Jun 12, 2024
• The Power of Influencer Marketing in the Oil and Gas Industry · Sep 11, 2024
• How to be an Effective One Person Marketing Team · Jul 19, 2023
• Becoming a Thought Leader · Aug 22, 2023
• Story Telling · Feb 2, 2024
• API, SEO and Thought Leadership · Feb 28, 2023
• AI’s Impact on Oil & Gas Sales: 5 Key Strategies · Apr 22, 2026
• The Intersection of Personal Branding and Corporate Identity · Sep 22, 2025
• Lessons learned from Victoria’s Secret · Dec 13, 2023
• Align Sales & Marketing, Earn Authority, Win Search · Jan 8, 2026
• Let’s get Marketing out of 1995 · Jan 31, 2023
• Developing a Shared Vision for Your Sales and Marketing Team · Jun 27, 2023
• Owning the Space with Guests from Fifth Ring · Mar 20, 2024
• Analytics and Listing tools · Oct 11, 2023
• Ending the Year Strong Part 2 of a 2 part series · Nov 27, 2024
• Marketing and Comms. The Importance of Collaboration w/Guest Kevin Condron · Aug 2, 2024
• PR, Sales, Marketing: Their Roles in Oil and Gas Success · Jun 4, 2025
• Happy Holidays and we Published a Book! · Dec 31, 2025
• Say Less, Win More: Clear Messaging for Complex Deals · Oct 22, 2025
• Keyword Research and How to Rank in Google · Oct 18, 2023
• Trade Show Demos. How to Do It Right! · Feb 21, 2024
• Account Based Selling: A deep dive into strategies and success stories · Aug 30, 2023
• Disconnected Marketing w/guest Casey Cheshire · Apr 16, 2025
• Strategies for Lead Generation · Apr 25, 2023
• A Triple Win with Guest Cohen McHale-Fleming · Nov 29, 2023
• The Power of Hybrid Events, with guests Trae Stanley and Benjamin Jansen with Audion · May 1, 2024
• Selling From the Stage. How to be Seen as the Thought Leader part one · May 15, 2024
• Mastering Sales Engagement Strategies · Apr 9, 2025
• Harnessing Conferences for Business Growth · May 28, 2025