Hosts

Mark LaCour & Matthew Bertram

Mark LaCour
Mark LaCour
Founder, Oil & Gas Global Network (OGGN)

Founder of OGGN, the largest and most-listened-to oil & gas podcast network, and founder of ModalPoint, the oil & gas market-insight brand now part of EWR Digital. Mark has spent decades inside upstream, midstream, and oilfield-services sales, and is co-author of Oil & Gas Sales & Marketing.

Matthew Bertram
Matthew Bertram
CMO, OGGN · CEO, EWR Digital · President, ModalPoint

Creator of Digital Information Governance® (DIG). Matthew helps energy and industrial companies get found, trusted, and chosen as AI reshapes how buyers decide, and govern the AI-influenced decisions they make internally. He hosts The Best SEO Podcast and co-authored Oil & Gas Sales & Marketing. More →

Mark LaCour speaking into a handheld microphone beside a podium, with the downtown Houston skyline behind him
Mark LaCour hosting the API Houston Chapter oil and gas marketing panel. Petroleum Club of Houston, February 2023.
Matthew Bertram smiling at the end of a panel table behind a row of microphones, with a speaker in a blue jacket out of focus in the foreground
Matthew Bertram on the panel, with Mark LaCour at the podium in the foreground.
Mark LaCour standing among seated attendees with a microphone, moderating a discussion in a room above downtown Houston
Mark taking the microphone into the room for questions.
Matthew Bertram speaking into a microphone at the right end of a four-person panel table, with attendees seated at round tables in the foreground
Matthew Bertram answering a question on the same panel.
Two microphones with foam windscreens on desk stands, a handheld audio recorder and headphones on a blue tablecloth, with two video cameras on tripods behind them on a conference exhibit floor
The OGGN recording setup at SPE ATCE 2026: two microphones, a field recorder and two cameras.
Side view of the recording table with microphones, a recorder, headphones and a laptop, under a blue tablecloth printed with the OGGN name
The same table from the side, under the OGGN tablecloth.
A host in a dark blazer and a guest in a white jacket talking across a blue-draped table with two microphones, a handheld recorder and three books, beside an EWR Digital banner
Recording an interview for the show at the Sell Well conference in Houston, September 2025.
Attendees seated at round tables in a conference room facing a small stage with a purple curtain and a Sell Well banner
The room at Sell Well, Houston, September 2025.

A collaboration between EWR Digital & the Oil & Gas Global Network

Built for energy operators who sell

The show is co-hosted by Mark LaCour, founder of OGGN, and Matthew Bertram, Owner & CEO of EWR Digital and President of ModalPoint. The same thinking that drives the episodes drives how operators win visibility in AI search and govern AI decisions in the field.

How energy buyers buy →AI decision governance →Oil & gas marketing →Meet Matthew Bertram